My partners and I are delighted that Michelle Li Chen has completed Feedish’s MVP Design. This is a significant milestone and something we have been working towards for the Collision Conf, which is just two weeks away!
If you are unable to attend, don’t worry. Michelle has a case study available on her portfolio website: https://michellelichen.com/p/c6836262/0244efca
To put it simply, Feedish is a platform designed to bridge the gap between businesses and influencers in a seamless, efficient, and cost-effective manner.
Feedish addresses a problem prevalent in the #influencer industry, which despite its substantial growth, still sees businesses and influencers struggle to establish meaningful brand partnerships. The platform provides tools to facilitate this process, aiming to make it easier for businesses to create and launch influencer campaigns.
Key features of Feedish, as outlined in the case study, include:
📝 Status updates and bird’s-eye view of drafts: This feature allows businesses to keep track of their influencer campaigns and get an overview of their progress.
🤖 Built-in #AI tool for campaign ad creation: This feature assists businesses in creating campaign ads, reducing the amount of time and effort required.
📊 Influencer Ranking System: Feedish automates the process of reaching out to influencers. If an influencer declines an offer, the platform will automatically reach out to the next ranked influencer.
💬 Chatbox with Feedish Bot: This built-in chatbot assists users by keeping them updated on the next steps and providing guidance as needed.
The platform was designed with careful consideration of the target user base, conducting extensive research into the influencer industry, as well as the needs and struggles of businesses in influencer #marketing.
It has been an honour to work with Michelle, and I look forward to collaborating with her more in the future.